This app is like having Amazon.com in the palm of your hand, with all of the same options and interface you’re used to when you log in on your PC. You can even use your username and password from your traditional account instead of making a new one just for your iPhone.
From this account you can turn on one click ordering by choosing an address and credit card, track packages, cancel orders, look at your wish list, search the store and of course make purchases. It keeps your login information stored so you don’t have to type it in each time. (You also have the option to sign out and log in as someone else.) It also gives you a front page based on the stuff for your wish list, which you may see as a good or bad thing, depending on your willpower.
There’s also the option to use a new feature on Amazon called Amazon Remembers by choosing the remembers icon at the bottom of your screen. With this option, you take a picture of any item with your iPhone’s camera and the staff at Amazon will email if they can find a matching product. I took a picture and it seemed to go through, but the jury’s still out on whether I’ll hear back from Amazon about it. Either way, it’s an interesting concept.
One thing I do find lacking in this app is the ability to narrow your search. Though you can sort your results by category, you can’t use some of the more refined options, like finding only items that qualify for Super Saver Shipping. It can also be hard on the eyes to have to scroll through a long page of results. I’d recommend using the Amazon app only if you don’t have access to the real thing on a PC.